Lorena Tonarelli M.Sc.
FREELANCE MEDICAL WRITER, COPYWRITER, JOURNALIST
Senior Market Access & Med Comms Consultant
Medical Value Communication Specialist
A senior consultant in market access and medical communications, Lorena has 15 years of professional experience in medical writing and editing. She works with leading market access consultancies, medical communications agencies and pharmaceutical companies on a wide range of products and a broad spectrum of therapy areas.
Global value dossiers, Global evidence dossiers, Key value message development and testing, Value stories and Value propositions, Stakeholder/KOL interviews, Primary research (manuscripts for publication in medical journals and abstracts and posters for conferences), Advisory board meeting reports, Symposium reviews, Slide decks, Objection handlers, Reference packs, and Quality control (QC).
Oncology (multiple myeloma, leukaemia, lymphoma and brain, breast, ovarian, lung, kidney, pancreatic, prostate and skin cancers), Psoriasis, ADHD, COPD, Immunodeficiency disorders, Cystic
fibrosis, Haematology, Glaucoma, AMD, Diabetes, Diabetic nephropathy, Diabetic retinopathy, Cardiology and Neurology (epilepsy, Alzheimer’s disease and other dementias, Parkinson’s disease, multiple sclerosis).
Content tailored to specific audiences and purposes • In-depth understanding of clinical trials and the pharmaceutical product’s life cycle • Can interpret and visually present research data • Familiar with searching the medical literature using Internet tools such as PubMed, marking up references and EndNote use • Can support clients throughout a project, by attending meetings and addressing amendment requests.
PAREXEL International Corporation • RJW & Partners • Porterhouse Medical Group • European Medical Journal (EMJ) • E-vate • Celgene Corporation • Medtronic • DDB Remedy • Hayward Medical Communications • Johnson & Johnson • Merck Serono • Novartis Oncology • Pfizer UK • Chandler Chicco Agency • Freiberg Press Inc • Bupa UK • Insight-2-Implement • Curated Digital • General Electric (GE) Healthcare