Lorena has 14 years of professional experience in medical writing and editing, and in creating branding and strategic advertising content.
She specialises in pharmaceuticals, clinical research, drug development and market access, immuno-oncology, health and healthcare, medical imaging, medical technology, and the future of healthcare.
As a medical writer, Lorena is experienced in producing global value dossiers and value stories, manuscripts for publication in medical journals, abstracts and posters for conferences, advisory board/KOL meeting reports, slide decks, product support material, and educational/training content.
She covers a broad spectrum of therapy areas, ranging from oncology, immunology, neurology and ophthalmology to cardiology, diabetes, hepatitis and rheumatology.
Her clients include leading medical communication agencies, global clinical research organisations, pharmaceutical companies and healthcare organisations.
In the area of copywriting, Lorena creates B2B/B2C content including white papers and advertorials for pharmaceutical firms, marketing agencies, software companies and banks.
Her medical journalism work appears in the Times, Guardian and Independent newspapers, Pharmaceutical Market Europe, the Economist Intelligence Unit, Pharmafocus, InPharmacy and the Pharmaceutical Journal.
Lorena is a member of the European Medical Writers Association (EU), the Medical Journalists' Association (UK) and the Association of Health Care Journalists (USA).
Lorena has an extensive portfolio of published material featuring in a wide range of national and international print and online media outlets.
In Pharmaceutical Market Europe
In Pharmaceutical Market Europe
At Future Health Index
At the NHS Confederation
At Mediaplanet UK
In The Times and at Racounter
At Unify
In The Guardian and at Mediaplanet
In The Times and at Racounter
In The Independent and at Mediaplanet
In The Times and at Raconteur