Lorena Tonarelli M.Sc.

Medical Writer, Copywriter, and Journalist

Medical Copywriting

PRODUCT SUPPORT MATERIALS

BRANDING & STRATEGIC ADVERTISING

CONTENT MARKETING

MESSAGE AND STORY CREATION

  • Detail aids, e-detail aids, interactive visual aids, and infographic posters
  •  B2B/B2C content, including white papers, advertorials, case studies and website content
  • Content marketing material that can help you reach and engage with your target audience

Medical Writing

MARKET ACCESS & VALUE STRATEGY

MEDICAL COMMUNICATIONS

CLIENT RELATIONSHIP BUILDING

PROJECT GUIDANCE AND MENTORSHIP

  • Global value dossiers, key value message development and testing, value stories and propositions
  • Critical assessments of treatment, regulatory, payer, and competitor landscapes within value strategy projects aimed at providing guidance on best routes to market
  • Manuscripts, posters, abstracts, objection handlers, slide decks
  • Conference and advisory board reports, symposium reviews,  and quality control

Medical Journalism

FEATURES

INSIGHT & ANALYSIS ARTICLES

HEALTH REPORTS

CONFERENCE REPORTING

  • Features and insight & analysis articles on topics relating to pharma, healthcare, and  innovation in medicine and medical technology, including mobile and cloud-based solutions for the remote monitoring and management of patients and medical devices

Research

Consulting

Writing

Extensive portfolio covering a broad range of subjects, therapy areas, and drug classes

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© 2019 Lorena Tonarelli, M.Sc. B.Sc. (Hons)