Lorena Tonarelli MSc

Freelance medical writer

Expert medical writing and editorial support for the pharmaceutical and healthcare industries

Delivering high-quality content to clients across the UK, Europe, and the US since 2004

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Value communication specialist with more than two decades of experience in providing medical writing and editorial support
Strong experience in medical communications and education, market access/HEOR, value communications, regulatory, copywriting, and lay audience content
Proven track record of collaborations with leading agencies, pharma companies, healthcare organisations and publishers
Main therapy areas include oncology, rare diseases, neurology, haematology, dermatology, cardiovascular and respiratory
Academic background in neurology, medical imaging and drug development
Laboratory research experience within studies evaluating treatments for neurological conditions

Services

Content development

High-quality scientific and medical content that meets your communication goals, engages your audience and achieves the desire impact

Critical and senior review

Review of existing content to ensure it meets the highest standards and effectively serves its intended purpose

Consulting

Expert advice on creating high-quality content that aligns with client objectives and successfully communicates product value

Slide decks

Expertly crafted accurate and visually impactful slide decks that translate complex data into a clear and compelling narrative for your audience

Event reporting

Comprehensive advisory board, congress and symposium reports that provide clear, insightful information and actionable recommendations

Stakeholder interviews

Conducting in-depth stakeholder interviews to gather valuable insights and perspectives, for informed decision-making and strategic planning

Specialities

Scientific and Medical Communications

Precision, clarity and impact: Transforming complex medical data into compelling narratives

Journal manuscripts, conference abstracts and posters, graphical abstracts, slide decks, advisory board meeting reports, symposium reviews, scientific platforms, product monographs, clinical summaries and clinical study reports (CSRs)

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Value Communication and Strategy

Optimising market access and uptake through enhanced value communications and strategic insights

Global value dossiers (GVDs), value messages, value stories and propositions, and core value slide decks
Evidence gap analyses and treatment, payer, competitor landscape analyses

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Health Economics and Outcomes Research (HEOR)

Evidence-based, data driven insights to support informed stakeholder decision-making

Manuscripts, posters, abstracts, and systematic and targeted literature reviews (S/TLRs)
HEOR, real-world (RW) and patient-reported outcome (PRO) data interpretation and presentation (textually and graphically)

EXPLORE

Market Access and Regulatory

Bringing innovative pharmaceutical products and advanced medical devices to patients

Documentation for health technology assessment (HTA) bodies (NICE, SMC) and regulatory bodies (MHRA)
HTAs, STAs, SIPs, TDPs and ILAP submission documents
Product/medical device value dossiers, reimbursement dossiers and evidence dossiers

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Medical Education

Expertly crafted medical education materials: Advancing HCP knowledge, enhancing patient care

Educational programmes and modules, masterclasses, train-the-trainers, webinars, interactive workshops, continuing medical education (CME) articles, digital learning, and behaviour change surveys

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AI Innovations in Healthcare

Advancing health through AI-driven solutions in healthcare and drug development

White papers, articles, web content, e-guides and blogs covering the latest AI innovations in healthcare, mHealth, and the Internet of Things (IoTs)

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Medical Copywriting

Generating interest in your brand and fostering lasting relationships with your target audience

Content marketing, B2B and B2C materials, white papers, advertorials, marketing blogs, e-guides and case studies
Detail aids, leave pieces, patient leaflets and digital application content

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Lay Audience Communications

Briding the gap: Making information accessible to all

Plain language summaries (PLS)
Patient summaries
Accessible and empathetic medical and scientific content for lay audiences, including patients, carers and the general public

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Medical Journalism

High-quality, accurate medical reporting and insightful, in-depth analyses

Insight and analysis articles, interview-based features, press releases and news pieces on topics of interest to stakeholders in the pharmaceutical sector, healthcare professionals, and patients

EXPLORE

Extensive portfolio covering a broad range of deliverables and therapy areas

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